People arrive at Malibu beachfront expecting a market. It is closer to a waiting list. The houses sitting directly on the sand across Carbon, Las Tunas, Point Dume and Broad Beach are a finite and largely unchanging set, and only a small fraction of them come to market in any year. Everything else about pricing here follows from that.
The first consequence is that comparables are nearly useless. A buyer asking what the house next door sold for is often reaching back years, into a different rate environment and sometimes a different beach profile. We price from what is currently available, what has traded recently anywhere on this coast, and what the specific frontage is worth — in that order.
The second is that the best houses rarely reach the open market. Owners here know each other. When somebody decides to move, the first calls are to neighbours and to the two or three advisors who have sold on that stretch before. A buyer working only from portals is, structurally, seeing the residue.
The third is that patience is the whole strategy. Clients who tell us the market, the frontage and the ceiling, and then wait, buy well. Clients who must buy this season pay a premium for it, and in my experience that premium is consistently larger than people expect going in.